ESPN’S NEW “TELESTRATION” TOOL HELPING ANALYSTS
Added by Matthew Hochberg on May 17, 2013.
In recent weeks, ESPN debuted Emerging Technology’s latest touchscreen “telestration” tool. This tool now allows analysts to “telestrate” directly over live footage, making for more interesting and in-depth analysis.
For example, in the April 25th segment of Baseball Tonight, ESPN analyst Curt Schilling was in studio playing a past interview with Detroit Tigers ace Justin Verlander. In this interview, Verlander is showing Schilling his grip on his curveball. Throughout the segment of Baseball Tonight, Schilling continues to pause the video, place and drag his finger along the screen, which then allows a red, long arrow to appear on the screen. This allows the viewers to know exactly what, and where on Verlander’s grip Schilling is referring to. You can see it for yourself here.
ESPN has truly become an innovator in the latest technology. On top of the new “telestration” tool, they have launched the world’s first 24/7 all-sports 3D channel, ESPN 3D. Not only this, but analyst John Kruk has faced a virtual fastball from San Francisco Giant pitcher Tim Lincecum, which came from actual game footage. Additionally, they have launched live streaming and on-demand video on Xbox Live.
The self-proclaimed “worldwide leader in sports” has not only dominated sports news for the past many years, but they are certainly proving they are the leading the way in regards to new technology in the sports media industry as well.